Oscar Mayer A Side of Bacon
What if bacon came with everything? Oscar Mayer dared to ask that question and ZAGX helped them make it viscerally, hyper-realistically real.
Oscar Mayer’s “A Side of Bacon” campaign promoted bacon as the perfect add-on to any purchase, through partnerships with Mint Mobile and local businesses across Atlanta, New York City, and Florida. Customers received free bacon with select purchases, and QR codes let them add Oscar Mayer bacon to any order.
ZAGX supported the effort by creating and installing 120 hyper-realistic plastic bacon pieces in locations nationwide — the kind of fabrication work that stops people in their tracks.